Make This Graduation Day One to Remember!
Whether your graduation ceremony this spring will be scaled down, socially distant or completely virtual, personalized commencement videos provide a “wow” factor that will help create a meaningful and memorable experience.
While nothing can replace being there, integrating personalized commencement videos into your day-of activities will allow you to:
- Personally congratulate each graduate
- Deliver a unique and inspiring graduation message
- Provide a safe and exciting way to share their success
- Welcome grads to the Alumni Association and encourage them to join
And, we can often create these carefully crafted videos entirely from existing video assets – reducing time and cost with no need to come to campus.
Scroll down to watch several example campaigns, then request a personalized cost proposal today!
Request a Personalized Cost Proposal TODAY!
Answer 5 quick questions below to receive a Personalized Video Campaign cost proposal based on your specific needs.
Request a Personalized Cost Proposal TODAY!
Answer 5 quick questions below to receive a Personalized Video Campaign cost proposal based on your specific needs.
Make This Graduation Day One to Remember!
Whether your graduation ceremony this spring will be scaled down, socially distant or completely virtual, personalized commencement videos provide a “wow” factor that will help create a meaningful and memorable experience.
While nothing can replace being there, integrating personalized commencement videos into your day-of activities will allow you to:
- Surprise and delight graduates with a unique and inspiring graduation day message
- Personally congratulate each graduate and welcome them to the Alumni Association
- Provide a safe and exciting way to celebrate and share their success with friends and family
And, we can often create these carefully crafted videos entirely from existing video assets – reducing time and cost with no need to come to campus.
Scroll down to watch several example campaigns, then request a personalized cost proposal today!
University of Tampa - Commencement Campaign
Created from a mix of existing video and new footage to congratulate new graduates and deliver their diploma in a very special Spartan way. The videos were downloaded, watched, and shared on social media thousands of times.
Minnesota State University, Mankato - Commencement Videos
Minnesota State University, Mankato and Sextant Marketing teamed up to surprise and delight new graduates with a personalized congratulations video on graduation day. The videos were viewed, downloaded and saved by grads and provided a safe and exciting way to share their success with their friends and families.
St. Francis College - New Prospect Campaign
Created script to screen and shot on location in Brooklyn, NY, the New Prospect campaign is designed to increase prospective student engagement, campus visits, and applications across owned and purchased lists.
St. Francis College - New Admit Campaign
St. Francis - Personalized video campaign
Eckerd College - New Admit Campaign
Created script to screen, the New Admit campaign resulted in a 30% increase in deposits and enrollment rates in year one and has been a central part of Eckerd’s recruitment efforts for over 5 years.
Increase Engagement Across the Recruitment Funnel & Beyond...
As a true strategic partner solely focused on Higher Education, we work with you to create powerful, stage-specific stories delivered with a cinematic feel and personalized for each recipient.
New Student Search
Applicant Communications
Parent Messaging
Financial Aid
Admissions & Enrollment
Welcome to Campus
Commencement
Development & Fundraising
Cinematic Campaign Development Process
Our highly produced videos are developed “script-to-screen” including campaign-specific shoots or created entirely from existing video assets – reducing costs and production time with no need to come to campus. Our fully managed solution is modularized allowing schools to leverage existing resources and assets and tailor each campaign to optimize their budget and achieve maximum effectiveness.
Brand Immersion & Creative Asset Audit
We immerse ourselves in your school’s story to ensure we understand the most critical components, including:
- School History
- Mission & Ethos
- Branding & Brand Guidelines
- Current Narrative
- Existing Video Assets
Story Development & Video Creation
We work with your team through a step-by-step creative process with multiple rounds of collaboration, including:
- Creative Brief
- Script
- Visual Storyboard
- Personalized Elements
- Voice Over & Soundtrack
Campaign Creation & Implementation
We provide list formatting and management and help develop and deploy a personalized messaging strategy across all selected campaign components, including:
- Personalized Video
- PURL
- Direct Mail
- Text Messaging
- Social Share Messaging
Measurement, Optimization & Reporting
We work with you to establish proper success metrics, track KPI’s, optimize your campaigns, and regularly report results, including:
- Email Open & Click Through Rates
- Direct Mail Response Rates
- Individual & Overall Video Views
- Video Engagement
- Social Media Shares
Request a Personalized Cost Proposal Today!
Answer 5 quick questions below to receive a Personalized Video Campaign cost proposal based on your specific needs.
Clicking the “Submit” button above constitutes your express written consent to be called and/or texted by Sextant Marketing at the number(s) you provided, regarding personalized video campaigns. You understand that these calls may be generated using an automated technology.